Sarah and Cat’s presentation — Process Optimisation in Action — explored how combining people, process, and technology has enabled ResourceBank to deliver exceptional results for clients such as World Duty Free and Daikin, while ensuring every stage of recruitment remains efficient, engaging, and future-ready.
A Partnership Built on Continuous Improvement
For more than 30 years, ResourceBank has been helping organisations solve their HR and talent challenges. As the world of work evolves, we’ve continuously adapted our approach — developing long-term partnerships that deliver measurable results.
Since 2014, we’ve partnered with Avature to enhance, refine, and future-proof our recruitment solutions. Over that time, we’ve:
- Implemented Avature for more than 35 client organisations.
- Processed over 3 million applications through the platform.
- Participated in feature development and beta testing
- Achieved official Avature Partner Status earlier this year.
This collaboration underpins our ongoing mission: to optimise every part of the recruitment process — not just for efficiency, but for impact.
The ResourceBank Optimisation Framework
Our process optimisation approach is built around three key pillars: People, Process, and Technology. Together, they create a continuous improvement cycle that ensures our teams, clients, and candidates benefit from innovation at every stage.
1. People – Leading Change from Within
Optimisation starts with our people.
We’ve built a culture that encourages curiosity, collaboration, and innovation. Every team member is empowered to challenge the way things have always been done and explore how technology can help them deliver even better outcomes.
To lead this work, we’ve created a dedicated AI and Automation project team — responsible for identifying new opportunities, testing solutions, and embedding change across our client accounts. This human-led, technology-enabled approach ensures improvements are meaningful, practical, and sustainable.
2. Process - Refining for Efficiency and Impact
We regularly review and map our workflows across multiple clients to identify where we can:
- Streamline steps to reduce time-to-hire
- Automate repetitive tasks to free recruiters’ time
- Align processes across different teams for consistency
- Enhance the candidate journey for better engagement and retention
By treating optimisation as an ongoing discipline rather than a one-time project, we ensure that every process delivers measurable business value.
3. Technology - Partnering for Progress
Technology is a key enabler — but only when it serves a clear purpose.
Through our partnership with Avature, we continuously explore new features, tools, and integrations, both within and beyond the platform. From automation to AI-driven matching, we test and refine every solution to ensure it helps our teams deliver faster, smarter, and more personalised recruitment.
We also keep a close eye on Avature’s evolving roadmap — participating in beta testing, contributing user feedback, and ensuring our clients benefit from the latest innovations.
Process Optimisation in Action: Real-World Results
World Duty Free – High-Volume Recruitment, Enhanced by AI
ResourceBank’s 18-year partnership with World Duty Free is built on scale, speed, and service quality.
As candidate volumes increased, we redesigned processes to maintain exceptional experience standards while improving recruiter efficiency.
Key innovations have included:
- Launching a new AI-powered careers marketplace, matching candidates to suitable roles based on skills and preferences
- Implementing Quick Review for faster screening within Avature
- Integrating Indeed One-Click Apply to reduce drop-off
- Introducing Hubert, an AI-driven interview platform, to automate early-stage assessments
Result: A streamlined process delivering faster hiring, improved candidate satisfaction, and greater recruiter engagement
Daikin – Precision Sourcing for Specialist Growth
When Daikin needed to quadruple its UK workforce, ResourceBank delivered a scalable yet high-touch recruitment strategy. Using Avature’s AI and sourcing tools, the team built smart workflows that made sourcing more efficient and targeted.
Highlights included:
- AI-powered candidate recommendations tailored to each vacancy
- Automated sourcing using Websources, running continuous background searches
- Seamless integration with LinkedIn CRM Connect to import and manage profiles directly in Avature
Results:
- 96% of hires still with Daikin, far exceeding industry averages
- Time to hire reduced from 45 to 34 days
- Recruiters saved 6–8 hours per week on sourcing, creating more time for relationship building
These results show the power of optimisation in action — using data, AI, and human insight to create faster, more effective recruitment outcomes.
The Takeaway: Optimisation Is a Mindset
For ResourceBank, process optimisation isn’t a project — it’s part of our DNA.
By aligning people, process, and technology, we continuously evolve to meet the changing needs of our clients and candidates.
From high-volume campaigns to specialist sourcing, we’re proud to deliver recruitment solutions that are efficient, ethical, and future-focused — ensuring our clients always stay one step ahead in the competition for talent.
Discover how ResourceBank can help you optimise your recruitment process. Contact us using the form below:


